Make the Client Think He's Right.



In the October Issue of Print Magazine the article "The Art of Seduction" reveals some of the sneaky tactics designers use to get those "intractable, unimaginative, chronically contrarian, colorblind, or just plain grumpy clients" to say 'yes'. You would have to be pretty gutsy to pull off some of these tactics, but they are nonetheless funny, non-pedagogic lessons that design students may chose, or not choose, to store for future use.

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